But hey, you could always write a blog post about Kim Kardashian’s eyelashes. For example, Kim Kardashian is listed as a Google Trends related topic for fake eyelashes. Keep in mind that as you scroll through some of the related topics, you might find some don’t make sense for your business. As for the adhesive, that product could also be sold on your store, as most fake eyelashes require eyelash glue. So if you’re looking to expand the product collections on your store, checking out the related topics might be helpful. A person who searches for or wears fake eyelashes is likely also interested in nail products or eye shadow. What’s interesting is that two of the examples, “Nail” and “Eye shadow,” are a bit unrelated to fake eyelashes but could make sense as product categories on your store. So instead of only selling fake eyelashes on your store, you want to sell other product categories that people may also be interested in.Īfter typing “fake eyelashes” into Google Trends, scroll down to the bottom where you’ll find “Related topics.” After owning your niche, you might be interested in expanding into other verticals. Say you’ve created a niche store focusing on fake eyelashes. Find Relevant Product Categories in Related Topics However, the sharp decline following the peak shows that this is no longer a good business idea to consider starting. It’s pretty clear that there was a drastic and sharp increase in attention in those first few months. Three months later in May, the product hit its peak. There were virtually zero searches for “fidget spinners” until February 2017. Wondering what a fad looks like on Google Trends? Well, you might want to check out this data on fidget spinners. That doesn’t mean you don’t want to start a men’s fashion store in January, it just means you might see a lower amount of website traffic at that time of year. October through December sees an increase in searches with a decline starting in January. Those show you the seasonal trends of the searches. You might be wondering what the dips and increases mean.
But for the most part, Google Trends shows that men’s fashion is a pretty stable niche. Over the span of several years you’ll see some slight dips or increases, which is normal. However, for the most part, the search volume for this niche is pretty stable. You can clearly see in the graph that there are slight dips. Here’s an example of a stable niche in Google Trends: men’s fashion. So this trending product would need to be monitored for a while longer. However, that doesn’t mean you can’t still capitalize on sales. In January we saw a sudden peak with a slight dip in February. You can see quite clearly that over the past several months there’s been skyrocketing growth. Here’s an example of a skyrocketing product in Google Trends: posture corrector. But it also allows you to see seasonal trends in one clear-cut shot. Whenever looking for a new niche, you’ll want to make sure you change your range from “Past 12 months” to “2004-present.” Doing this helps you see clearly whether the search volume is increasing or declining. Google Trends is a great tool to find a skyrocketing niche.
#GOOGLE TRENDS REAL TIME HOW TO#
How to Use Google Trends: 10 Features for Entrepreneurs 1. You can also find demographic insights, related topics, and related queries to help you better understand the Google trends. You can view whether a trend is on the rise or declining. Google Trends is trends search feature that shows the popularity of a search term in Google.
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